Strategic 3X Bottomline Communication Company

Company – Luxor Parker
Sector- Consumer

Skills deployed- Brand Packaging, Media Buying ,Exhibitions, Sponsorship, contest and Press Conferences & Marketing Collateral Development

Results achieved –Set us the Advertising Department at Luxor Pen Company, Successful launch of Innovative Packaging of Luxor Parker in India, Impactful Press Meets during announcement of Luxor -Parker JV

 

Company-Pantaloon Fashions
Sector- Retail

Skills deployed – International launches, Fashion shows, events

Results achieved- Successful launched of International Shirt Brands thru high impactful Fashion Shows and On Shop Events, Effective Media Response

 

Company -Shriram Pistons
Sector- Automobile

Skills deployed – Media Advocacy, Media Buying, CRM

Results achieved- Have been able to uplift the company image through standardization of creative outputs. Created & implemented CRM (Database Management) plans for multiple groups, Effective Media Negotiate

 

Company- Bhilwara Energy- AD Hydro (Hydro Project in Himachal-Prini Village)
Sector- Energy

Skills deployed – CSR & Internal & External Communication

Results achieved- Successfully completed and implemented project as per IFC guidelines by synergizing all department, driving effective Media Advocacy, CSR initiatives for locals and effective relationship building with local and Government authorities

 

Company –Schneider Electric - A global specialist in energy management, with solutions for power and control, critical power, energy efficiency, automation and renewable Energy
Sector- Engineering

Skills deployed – Brand Positioning, CSR, Internal Communications, Media Buying, Communication Strategy, Media and Industrial Relationship

Results achieved- Enhanced the Image of corporate in the minds of the Global & Indian external stakeholders as “Indian Global Organization” not as “global Indian organization” by highlighting its R&D and manufacturing strength in India by effectively using a mix of communication tools and opportunities. Today SEI is one of the leading and pioneering global energy management companies in India

 

Company-Astonfield Renewable- US based Renewable Energy Global Company with local expertise to drive the build out of India’s Renewable Energy Sector
Sector- Energy

Skills deployed – Media Advocacy, Brand Activation, Communication Strategy ,CSR, Industrial Relation

Results achieved- Successfully created clear positioning of company which is relevant in the Indian context as a Clean Energy in emerging markets, balancing energy security & climate change issues providing Customised Solution flexible to specific need of individual state and creating Innovation in Installation techniques customise for Indian Environment Developed the strategy, design processes, policies, governance and managing the implementation in line with Organization’s CSR approach.

 

World Energy Council – the global and inclusive forum for thought-leadership and tangible engagement committed to our sustainable energy future and network of 92 national committees represents over 3000 member organizations including governments, industry and expert institutions.
Sector- Energy

Skills deployed – Conference / Seminar Management, Web content writing

Results achieved- Conceptualized ,Designed and published newsletters and communication materials for internal and external stakeholders .Writtten, Edited & Distributed messages to diverse Audience, Design & Development of Newsletter, information letter, E-Poster etc for CSR, Awareness campaigns ,Written special paper on Energy Poverty Alleviation on Energy Korea website

 

Hexbug Robotic Toys
Sector- Toys

Skills deployed – India Brand Launch, Media Buying, Media Advocacy

Results achieved- Successful announcement and launch of US based Hightec Robotic toys thru effective Press Launch and effective television campaign.

 

Preeti Aggarwal Diamond Designer Jewellery
Sector- Lifestyle

Skills deployed – Exhibition management, Media Advocacy

Results achieved- Successfully executed participation and response of the new and upcoming Designer brand in various Lifestyle and Jewellery Exhibition across the country. Created great visibility of Brand in Lifestyle and Fashion Magazines across country.

 

OMG India– Affiliate marketing is a channel of digital marketing, which assures the best, definite Return on Investment (ROI) in the Digital Marketing space
Sector- Technology

Skills deployed – Media Advocacy

Results achieved- Highly effective Media Advocacy in both Online and Offline Media

 

SAFEE –South Asia Forum of Energy Efficiency
Sector- Energy

Skills deployed – Conference / Seminar Management, Media Advocacy

Results achieved- Designed & created press releases and media relation tools. Successfully organizing various conferences/Seminars-Media/Industry specific and conducted Press briefing one to one interviews, Evaluated & monitored media on sectoral/industrial news/reports, Designed internal News letter

 

Himachal Futuristic Communication
Sector- Telecom

Skills deployed – Media Crisis Management, Corporate Communication , Brand Launch

Results achieved- Effectively launched of Prime-Net DAMA Based VSAT services. Successfully dissolved misconceptions created by negative press publicity for the 'Telecom Scandal'.

 

Ansal API
Sector- Real Estate

Skills deployed – Brand Re-Positioning & Media Crisis Management, Corporate & Project Communication, Internal Communication

Results achieved- Successfully handled Crisis management & maintain consistency of communication in content & representation to the External stakeholder, media (print & Electronic) & end consumer, also design and define corporate media strategies and supporting management in media relation across all projects, Integrated Marketing Communication & Public Relation with Corporate Communication to achieve Corporate & Marketing objectives. Developed & Standardized of Training module, in house Journal, ISO 2001 Committee membership